Writing a press release is just like writing a news article. As in a regular news article, your item must contain the 5Ws and 1H: who, what, when, where, why, and how. Be sure that your article contains all of these or your reader might notice the incompleteness of your article. To help organize your thoughts, jot them down in a list format first.

Making money through press release writing is possible only if you learn to write good press releases. Press releases are generally supposed to be informative in nature. The press releases are to be written according to the level of information the readers are expected to have. It is supposed to be informative and should be well written. The title of the press release needs to be catchy. The first few lines are very important.

When you write the press release, you should follow a format. The correct format will include a title or a headline. When you write the headline or a title, you should remember that the media will not be interested in bringing traffic to your site. They do not care whether or not you earn money from your efforts. All they are interested in is the story.

The best press release service that is being offered in the market today usually varies in scope of network distribution and amount you have to pay to get their service. Ranging from free to over $700, it really depend on what type of information you wish to disseminate to your customer and to whom you want your concept be relayed to. PRWeb, which boasts of its quarter of a million networks of bloggers, consumers and journalists, will often charge you around $80.00 per press release.

Your press release should sound like news. I recommend reading some newspaper and magazine articles that are closely related to what your business is about and get a feel for what an editor writes in regards to your business. Their articles should tell you their writing styles. Once you have read a few this will give you a better understanding of what format you need to put your press release into in order for it to get printed.

Submission of online press release has great impact from SEO viewpoint. Online PR distribution helps in improving the credibility of a website. By distributing your press releases to several other trusted news entities, PR submission websites help you in getting quality back links that directly affects the reputation of your website in search engines.

The right set of keywords included in the press release is the key to the success SEOing your online business. With appropriate keywords you can get back links from credible news websites and thus the chances of getting better ranking also increases on the major search engines. The SEO manual submission becomes that much more important with regards to SEO of a website.

This is the beef of the information with the introduction and the closing statements surrounding this bulk. It is the introduction that leads the readers down the path of craving more on the subject it must be powerful. This opening paragraph is what is known as the hook. This hook not only has to grab the audience’s attention but the press and the editor as well.

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